Close the Gap Between Marcom Results & Integrity

Is Your Marketing Missing Authentic Joy?Ā Get Tips šŸ‘‡šŸ»

Give Like Santa Year-Round? Do This. communications copywriting marketing writing tips

My last twoĀ blog posts offered youĀ TEN tips to help your content Dance Like Frosty and Shine Like Rudolph.Ā (If you missed them, you'll want to click the corresponding hyperlinks.)

Now let's focus on ...

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Make Your Content Shine Like Rudolph communications copy marketing writing tips

My previous post gave youĀ five tips for infusing your copy with Frosty's Spirit.Ā (If you missed it, you may want to go check it out.)

Now let's look at creating marketing copy to "Shine Like Rudolph....

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5 Ways To Make Your Marcom Dance Like Frosty communications copy marketing tips writing tips

Holiday sentiments are abundant right now, but this one caught my eye:

Dance like Frosty.

Shine like Rudolph.

Give like Santa.

Love like Jesus.

Wouldn't it be wonderful if we could weave this typ...

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The Best Way To Make Things Happen alignment communications framework ideas marketing plan planning spiritual intelligence workshop

There are those who do and create quickly without thinking... and those who analyze every angle possible before moving forward.

Some get stuck in a state of overwhelm because they don't know where to...

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Another AI Hoodwink Strikes Again alignment artificial intelligence authentic business communications copywriting marketing spiritual intelligence transformation

When my coaching call ended, I took my two energetic fur-kids outside to play ball for 5 minutes.

Ā 

The temperature felt "pleasant" (for Florida), BUT dark rain clouds loomed overhead with the promi...

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What Are You Focused On? copywriting focus marketing transformation

Humans are like sponges that absorb whatever they're around. What we focus on is what we tend to become more like.

If you keep talking about how your life sucks, then everything around you will look ...

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Does Your Business Message Convey 5-star Dining or Fast-Food? business copywriting marketing messaging

Imagine that we hopped on a call, and I asked, "What do you do?ā€

Would you have to think about how to respond? Or would you know what to say immediately?

There is no wrong answer because we all achi...

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How to Make Frustration Work for You Instead of Against You ā€Ø copy copywriting marketing strategy writing tip

Life seems filled with a long list of frustrations. In the past few days alone, my list of toestubbers keeps growing at a rapid pace.

From the client who struggles to follow-thru with a promiseā€¦ To t...

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Why Sales and Marketing Copy is Like Dating copy copywriting marketing sales strategy

Have you ever met someone who jumped straight from hello to a marriage proposal?

I think we all have encountered that in one way or another.Ā 

Hereā€™s What Happened...

I was living in Tampa Bay when ...

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Rule #1: How to Write Copy that Connects & Converts copywriting marketing

Imagine you're sitting at your desk when the phone rings and the person on the line shares that you've moved up on the waitlist.

Ā 

There is an opening for the meeting you requested months ago, but y...

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FEAR: Face Everything And Rise marketing plan strategy
A friend of mine posted on Facebook that she was freaking out aboutĀ an impending stormĀ not that long ago. In the post, she asked her friends to say things to calm her.

A Panic Attack Evokes Fear
Her pos...
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How an Audition for The Voice is Like Preparing for a Product Launch copywriting marketing product launch

Isn't it interesting how the process for many things in life align with the steps we takeĀ for projects in our own businesses?

There is so much to learn from others that can help any project we're wor...

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