Is Your Marketing Missing Authentic Joy? Get Tips 👇🏻

Three+ decades ago, I made a mistake that changed me. I should have known better, but I wasn’t thinking straight. 

I think I was caught up in the fanfare of everything, so...

Everyone uses words in some form or fashion.

Some use words more than others.

No matter which end of the spectrum you are on, words are an intrinsic part of life because we all use them...

She was so excited to share her low-carb discovery with me that she texted me a picture of her new find. 

"These cauliflower chips taste so good," she said. "I could eat the entire bag."

As entrepreneurs, we all have products and services we are driven to share with the world. Each offering meets the needs of specific people in unique ways.

Since the entrepreneurs I support with...

It's no secret that I’m addicted to water adventures.

(Anytime there’s an opportunity to do something on or in the water—I dive in.)

Our latest excursion involved whitewater...

Goals. Dreams. Desires.

We all have them.

Some of us make plans and follow through.

...While others are content to sit on the sidelines and dream about the possibilities.

No matter what...

Everywhere we look people are talking about creating goals for the new year.

At its core, goal creating is about change and transformation.

Creating transformation is a good pursuit anytime —...

You've probably figured out that I'm a copywriter and marketer who is passionate about scuba diving.

Playing the role of an underwater tourist makes me do a happy dance.

Finding lessons from...

’Tis the season when everyone reflects on where they have been over the past year.

We all seem to play the reflection game in one way or another.

If you’re like me, you’ve probably...